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Hotel Blogs - Let's talk about hotels: This Week In Hotels #11 (Planning your hotel marketing budget, Controlling descriptions on 3rd-party sites, and more) Hotel Blogs - Let's talk about hotels« Why hotels are farms and OTAs becoming grocery stores |Main| How Amari Hotels increased their booking conversion step by step »Monday, September 13, 2010This Week In Hotels #11 (Planning your hotel marketing budget, Controlling descriptions on 3rd-party sites, and more)
Watch episode 11 of This Week in Hotels – with Josiah and I discussing the latest technology trends, and how your hotel might use them:?
This Week in Hotels, Episode 11 from Josiah Mackenzie on Vimeo.
[Prefer to listen? Download the mp3 recording here]
If you want to jump to a specific point in the conversation, here are the topics:
1:03 – Google Instant announcement4:12 – How to create an online hotel marketing budget4:58 – Why the founder of one top technology company invests most of his money in the best people6:05 – Our criteria for hiring the best people7:40 – The challenge of getting funding for your great ideas8:45 – Danger of looking to historical spending when planning budgets10:00 – Why do people still use traditional ads?12:55 – Making sure you can measure return on investment14:00 – Controlling the description of your hotels on OTAs18:55 – What does the power of OTAs in PPC advertising mean for you?24:45 – Cool site of the week: Innovative Travel Marketing (barter unsold rooms for advertising)27:00 – Guillaume’s story of a Groupon deal gone wrong (and the lessons we should take away from that as marketers)Posted at 11:52 AM | PermalinkTrackBackTrackBack URL for this entry:
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For those romantic escapes, Vietnam is the picture perfect destination. The most amazing thing about the place is its beauty and the way it fits each and every budget. I was overwhelmed with the hospitality and the way we were pampered during our stay at the Hotel Hanoi Joy. We availed with their Traditional Sailing Halong Tour for 3Days and 2Nights http://www.hanoijoyhotel.com/viewaboutuscat-3983-Tours.html. We explored the limestone islands and emerald green waters of UNESCO world heritage listed Halong Bay. I strongly recommend you to savor the best cuisine on board and go kayaking to enjoy the quiet atmosphere of the bay.
Back to work after a laidback holiday in the beautiful Vietnam. I just love that place. Beautiful islands, Halong Bay and my stay at the Hotel Hanoi Joy made the stay memorable. You can cruise in a luxury boat and visit the romantic islands, go swimming or boating or even enjoy the marine life at prices as low as US $110.
You can visit http://www.hanoijoyhotel.com/ to avail holidays of lifetime.
Thanks a lot for your efforts.
very useful
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